Winner 2012

Tyneside Cinema with Time Machine

Tyneside CinemaTyneside Cinema

Entrant's description

Time Machine is an alternate reality game engaging 9-12 year-old school children with the history of Tyneside Cinema. It starts as a web-based classroom experience and culminates in an unforgettable visit to the country's last surviving newsreel theatre where children must save the building from an evil foe. Time Machine wraps a fictional storyline around the Cinema's real heritage and offers a series of unique learning activities. The experience is at the cutting edge of education and entertainment and is the first time an ARG has been used by a cultural venue to deliver learning directly into the classroom.

Special Guest Juge David Sproxton said....

Anthony Wilson Original Modern Award 2012 on Vimeo.

See the short video about the project

Time Machine Promo from Northern Stars on Vimeo.

Entrant's description

Time Machine is an alternate reality game engaging 9-12 year-old school children with the history of Tyneside Cinema. It starts as a web-based classroom experience and culminates in an unforgettable visit to the country's last surviving newsreel theatre where children must save the building from an evil foe. Time Machine wraps a fictional storyline around the Cinema's real heritage and offers a series of unique learning activities. The experience is at the cutting edge of education and entertainment and is the first time an ARG has been used by a cultural venue to deliver learning directly into the classroom.

2012 Criteria

Anthony WilsonThe Anthony Wilson Original Modern Award will be chosen from the shortlisted entries by special guest judge David Sproxton CBE.

This award is In honour of the late Anthony Wilson, well known for his work in so many fields as a presenter, journalist, founder of the world-famous Hacienda club, and joint founder of Factory Records.

Anthony was a committed supporter of the North West digital industries and from 2002-2007 the much-loved compere of the Big Chip Awards.

Award History

Winner 2011

Ampersand Commerce with Made.com: Luxuriously Affordable, Great Design

Ampersand ITAmpersand IT

The special guest judge in 2011 was Nick Gallonof the BBC.

Nick said

Back in the day when the web was supposed to solve everybody's problems, a site like Made.com (which makes use of the Internet to cut out the middlemen) would be cherished. In today's world of risk-averse scaleable solutions, Ampersand IT have used open source technology to deliver an incredibly usable and great-looking site, showing that free spirit and entrepreneurism do still exist.

Entrant's description

Made.com gives consumers access to great design at affordable prices by connecting them directly with furniture makers through the Made.com ecommerce store, which was developed by Ampersand IT using the Magento platform. By stripping out the middlemen and connecting customers with the furniture makers directly, Made.com offers designer products that are up to 80% cheaper than the high street. Furniture is made to order and sourced from the freshest design talent, who create unique and original furniture. Made.com's order tracking system tells you who designed your furniture, its progress in the production process and the location of your shipment.

Winner 2010

Kilogramme

KilogrammeKilogramme

The special guest judge, Andy Davy said

Kilogramme sets out to provide great animation for people who didn't think they could afford it - and they do this in spades, with a huge range of styles and approaches for clients across advertising, broadcast TV, games companies and the public sector.

Winner 2009

The 2009 winner was chosen by special guest judge Sue Woodward.

ahd imaging / Ian Hogg with ahd168

ahd imaging and Ian Hogg - Anthony Wilson Awardahd imaging and Ian Hogg - Anthony Wilson Awardahd168

Sue said

"Last December, Christmas was almost cancelled. Britian was poised on the edge of bankrupcy, banks and bankers were going or being thrown to the dogs. In that environment, no one was commissioing any creative work from any type of creative company.

It was truly a bleak midwinter.

This company had been working on a promotional campaign for a major retailer. When the budget was slashed because of the credit crunch, they lost out.

But instead of just giving in, the took the commission and turned it into a You Tube must see. They didnt give in, they weren't defeated. In the face of adversity they turned a loss into a winner. With humour, and talent. And that's why I chose them as this years winner of this special award.

I think Tony would have approved."

See the animation here

Winner 2008

The Anthony Wilson Original Modern award was won in 2008 by Skylab with Clipper Round The World Yacht Race