Head of Digital Communications, Department for Business, Energy & Industrial Strategy 

Joanna is the Head of Digital Communications for the Department of Business, Energy & Industrial Strategy (BEIS) where she is responsible for leading on the department’s digital communications strategy and service. She has strategic oversight of the department’s digital channels, and is the responsible senior adviser on digital communications to the department’s ministers and officials.

Joanna has a passion for public service, and is using her role as head of profession for digital communications to increase digital capability and skills across government, including establishing a culture of organisational listening, outreach and engagement to help government develop better policies for citizens.

Joanna is a trained journalist and started her career in in digital as an online editor and multimedia content producer. She has over 19 years’ experience in digital communications and marketing, including a number of award-winning projects gained in different communications roles in the public sector.

Her experience spans developing and delivering digital strategies, web design and development, digital marketing, social media engagement, as well as organisational and behaviour change programmes.

You can follow Joanna on Twitter (@mancypino) or connect with her on LinkedIn: https://www.linkedin.com/in/joannablackburn.