2018 Award

Criteria

An entry in this category can be any digital project, for example a website, mobile app or cloud-based service. Submissions should demonstrate how they improved the effectiveness of the product or service by creating an exceptional user centric experience

This award has now closed for submissions.


2017 Award

After Digital and Donmar Warehouse with A high-end theatre experience online

The judges said

Beautifully designed with clarity and elegance whilst allowing you to access information quickly and easily.

Entrant's description

Donmar Warehouse put out a tender in 2016, looking for a UX design and web partner who could translate their unique brand identity into the online space, whilst creating a seamless ticket buying experience for customers across devices. They wanted to speak to their loyal customers, enhancing the experience offered to them online, but also to entice new custom and encourage key conversions (ticket sales and donations). Praised by their Artistic Director as "a thing of beauty and efficiency, two things that rarely meet except in truly great design", the website has far exceeded expectations.

Shortlist

  • MBNA with Card Services App
  • Clicks and Links with COOP shop floor training
  • After Digital and Donmar Warehouse with A high-end theatre experience online
  • Access with The National Youth Theatre of Great Britain website
  • KMP Digitata with Aberdeen Airport contextual timeline

Criteria

An entry in this category can be any digital project, for example a website, mobile app or cloud-based service. Submissions should demonstrate how they improved the effectiveness of the product or service by creating an exceptional user centric experience

 

Click here to see the full history of the award.